Tomorrow afternoon, the Tourism Board goes before the BEA (Board of Estimate and Apportionment) to request funding for 2022. At its meeting in September, Tourism Board member Chris McManus proposed that the board ask the BEA for $209,845.
At last night's meeting of the Tourism Board, Alderman Ryan Wallace (Third Ward), who now chairs the Tourism Board, presented a more conservative version of the budget. In presenting his proposal, Wallace spoke of "turning Hudson into a compelling place to visit" and making Hudson "a happening place to be," as if it weren't those things already.
Wallace's proposal identified eleven events that he described as "Heritage Programs": Black Enterpreneurs Market, Black Arts & Cultural Festival, Juneteenth, Bangladeshi Cultural Festival, Latinx Festival, Halloween Parade, Winter Walk, Flag Day, Hudson Pride Parade, Waterfront Wednesdays, Pocket Park Initiatives. Wallace proposed that $100,000 be budgeted for those eleven events.
He also suggested allocating $30,000 for what he called "Growth Initiatives." Wallace did not include in his proposal the $42,000 for Warren Street Seasonal Usage, which had been part of McManus's suggested budget.
McManus objected to asking for only $30,000 for growth initiatives, asserting that Hudson's increased sales tax revenue was evidence that the Tourism Board's initiatives were bringing more people and money to Hudson. He argued that there should be $100,000 for new initiatives, to fund a "seed program" like Waterfront Wednesdays for every season.
Wallace spoke about corporate sponsorship for events, mentioning specifically such national chains as Pizza Hut and Starbucks, neither of which has a presence in Hudson since chains and formula businesses are banned from the city.
The Tourism Board was originally funded by the percentage of revenue from the lodging tax. Council president Tom DePietro pointed out that the revenue from the lodging tax has decreased as revenue from sales tax has increased and suggested, "If the old standard were still in effect, how much would you have gotten?" His suggestion seemed to imply that the Tourism Board might use that number to help them determine how much to ask for 2022. McManus credited the Tourism Board with the shift in tax revenue, saying they had "gone after daytrippers."
It will not be known until tomorrow if the Tourism Board will present the $130,000 budget proposed by Wallace or will seek more funding. What the board did agree on last night was that the cost of Warren Street Shared Usage in 2022 will be charged to those businesses that participate in the program. Tourism Board member Kate Treacy reported there were thirty-seven participants this year, which, assuming a cost of $42,000, meant that each participating business would pay $1,135 for the season or about $50 a week to utilize the parking spaces in front of their establishments.
COPYIGHT 2021 CAROLE OSTERINK